Latest From the Blog

Why A VC Is Like A Pet Rattlesnake
Why wouldn’t you give your child, or a friend’s child, a pet rattlesnake? Because you know rattlesnakes as a pet are likely to end up

Why Content Marketing Fails
Why Content Marketing Fails Tell me something I don’t know! Content marketing needs to be something other than bland baby food! Let’s do the

Why Toxic Company Culture Is Seen Best On Last Day
Culture is the opium of the masses for high tech, B2B companies. The more a CEO and VP of People and Culture use that empty

Fractal Programming – Why One Engineer Replaces 25 Programmers
For what seems eons, technologists have been trying to get complex apps built in time to impact the business. Microservices, object-oriented programming, new DevOps

Why Almost Everything You Believe About B2B Selling Is Wrong
Current B2B sales is an industry where sales teams and the prospects they seek, are locked in a spiraling arms race of advanced technology. Sales

WTF! We Just Got Funded And Everyone is Quitting!
We Just Got VC Funding and Everyone is Quitting! Whiskey, Tango, Foxtrot. WTF? VC funding is not necessarily a good thing! “We just closed

Why Content Marketing Fails
Why Content Marketing Fails Tell me something I don’t know! Content marketing needs to be something other than bland baby food! Let’s do the

Cold Calling – Miserable For Both Parties
Cold calling just sucks. Everyone hates it. Yet, there are still companies our there who push it! Meet SalesLoft.com! They enable cold calling scams!

Business Dev Is Too Important To Be Left To Corporate Politicians
Business development is one of the most currently needed roles in tech B2B yet is often handicapped by having the least talented people inhabiting it.

Cost of Enterprise Sales—The Vast Not-So-Hidden Tax
Would you found an enterprise software company, take all the risk, go into debt, maybe mortgage your home if you had a built in tax

Sometimes It Feels Good To Mess Up Your Competitor’s Hair
Why It’s High Time For Confrontational Marketing When everyone has tepid messaging, go bold! Go to a technology trade show. I dare you! Walk the

Sales Reps Are Failing! Why?
The Great B2B Sales Fallacy You are the founder, CEO, arriving each morning before 7:00, opening the office. Around 9:30 the sales team straggles